| dc.description.abstract | The present study was conducted for six months from July to December 2014 at Massimpur Bazaar Dry Fish
Market in Sylhet district of Bangladesh to evaluate the value chain of dried fish products. Six hundred bepari, 17
aratdar, 270 wholesaler and 90 retailer shops were found in the market. Among them a total of 70 dried fish
traders were selected randomly and interviewed using a semi-structured questionnaire. The net profit of bepari,
aratdar, wholesaler and reatailer were 5.98, 6.26, 7.30, 8.10 Tk/kg respectively. Thirty five species of dried fish
were found in the market during the study period. It was found that high priced fish demanded high marketing
cost resulting higher marketing margin and profit compared to low-priced fish. The price of dried fish was
depent on the size, availability, transport, labor and season. The most abundant species was Phaisa (19.32%)
followed by Shol (5.21%) and Gozar (4.78%). Five marketing channels were found that comprise asset of
intermediaries including producers/processors, beparies/mohajons, aratdars, wholesalers and retailers.
Involvement of more intermediaries in the marketing channel was the only reason of increasing product price. A
number of constraints were reported by wholesalers and retailers of dry fish, including rapid damage of dry
fishes, lack of proper hygienic condition, high transaction costs, lack of capitals for trading and lack of
marketing infrastructure, transportation and storage facilities. The study revealed that the marketing system of
dried fish is traditional and substantial improvement could be possible in various stages of marketing to ensure
better products to the consumers at a reasonable price. | en_US |
